Traxx

Infotech gets a makeover

Traxx

Infotech gets a makeover

THE CLient

A global wholesaler of IT products, Traxx is proud of its expertise and affordable prices in equal measure.

the brief

Reinvent Traxx’s graphic identity to make it stand out in a fiercely competitive market, while emphasising its tech credentials.

expertise mobilised

Branding

Logo redesign, new packaging, revamped colour palette – all aimed at achieving high visual impact.

Branding

Barony's solution

A boldly differentiating logo, free of clutter, with two letters that say it all. Packaging that picks a clean-cut combination of fluorescent green and anthracite. This new graphic identity aims to be both incisive and seriously tech.

All inclusive social media:
baronystudios.com
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