An online retailer focused on fitness and bodybuilding, Fitadium sells protein-rich products to those eager to beef up their routine.
Design Fitadium’s new brand territory, and deploy it in a hard-hitting campaign.
Logo, type, tagline, graphic identity – for a fully revamped brand platform.
Strong insight and boldly standout positioning. A chunky logo and an engaging tagline. An upfront, emphatic, vibrant palette. And no-frills wording geared to each range. The upshot: a combative and inspiring territory, expressed in assets that beckon you into the arena.